The ”Freeride Skitest” is an annual event organized by the magazines Bergstolz Ski & Bike Magazin, freeskiers.net, powder-magazin.com and Prime Skiing. With 30 companies ski brands participating, it is the biggest freeride ski test in the world. For seven years publishers have been welcoming industries to visit the Kaunertal Glacier, where they can test the latest equipment under differing conditions for three days. The test team consists of 70 people, including opinion makers and the staff of ski and publishing industries. The Freeride Skitest focuses on the skis’ properties and their individual evaluation: The test is neither about ranking nor comparing the skis, but rather about identifying their strengths and weaknesses.